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Caroline Aponte ’12

Senior Account Supervisor, Coyne PR

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With a decade of experience in the public relations and influencer marketing field, Caroline has worked with top brands in the fashion, baby, beauty, luxury, food and technology industries. Caroline’s former clients include brands like Boll & Branch, Palmer’s Cocoa Butter, Longines, De’Longhi, Samsung, and Subaru. Her work has been focused on planning and executing small and large-scale activations that are designed to move the needle by optimizing foot traffic physically and digitally and garnering buzzworthy media coverage as well as developing content partnerships with trending influencers across various digital channels. In recent years, she has led the charge on the development and implementation of strategic and creative results-driven campaigns that propel the business goals of indie and high-profile brands. From product/store launches to brand re-stages, consumer/trade events and celebrity/influencer partnerships, Caroline has a well-rounded and diverse client work background that allows her to dive into any project with ease, confidence, valuable knowledge and trusted guidance.